{"id":9660,"date":"2025-07-17T18:00:31","date_gmt":"2025-07-17T18:00:31","guid":{"rendered":"https:\/\/www.simplebooth.com\/blog\/?p=9660"},"modified":"2025-10-14T20:22:37","modified_gmt":"2025-10-14T20:22:37","slug":"real-estate-marketing","status":"publish","type":"post","link":"https:\/\/www.simplebooth.com\/blog\/real-estate-marketing\/","title":{"rendered":"Orange County Realtors Makes Self-Promotion Natural for Real Estate Pros"},"content":{"rendered":"\n<p>Real estate professionals work in a fast-paced, fiercely competitive space where standing out isn\u2019t optional\u2014it\u2019s essential.<\/p>\n\n\n\n<p>While association membership is often part of the job, professionals such as real estate agents, brokers, property managers, marketers, and team leads rely on their local organizations for more than just the basics. They&#8217;re looking for tools to help them elevate their presence and stay connected.<\/p>\n\n\n\n<p>Founded in 1948, <a href=\"https:\/\/www.ocrealtors.org\/\" data-type=\"link\" data-id=\"https:\/\/www.ocrealtors.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">Orange County Realtors<\/a> (OCR) is the largest trade association for real estate professionals in California, an impressive distinction in a state known for its massive housing market and high-value properties.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"About Orange County Realtors\u00ae\" width=\"640\" height=\"360\" data-src=\"https:\/\/www.youtube.com\/embed\/hqOYDQBOsS0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>With over a decade at a nearly 77-year-old organization, Marketing Manager Michelle McCann knows that in today\u2019s market, being good isn\u2019t enough. You have to be seen.<\/p>\n\n\n\n<p>That mindset is exactly what led OCR to adopt <a href=\"https:\/\/www.simplebooth.com\/products\/halo\" target=\"_blank\" rel=\"noreferrer noopener\">Simple Booth HALO\u00ae<\/a>, a modern photo booth platform that offers fun snapshots, branding galore, and so much more.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Incorporating Tools That Build Member Value<\/h2>\n\n\n\n<p>OCR integrates branded photo experiences into their events and office spaces, giving its 15,000 members an easy and engaging way to promote themselves and showcase the value of being part of the association.<\/p>\n\n\n\n<p>\u201cRealtors are always self-promoting\u2014that\u2019s part of how their job works,\u201d Michelle says. \u201cThey want to take a photo, they want to post it, they want to brand themselves as an Orange County Realtors member. It gives them credibility.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"769\" height=\"1024\" data-id=\"9821\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/AtNLdh9-769x1024.jpg\" alt=\"\" class=\"wp-image-9821 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/AtNLdh9-769x1024.jpg 769w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/AtNLdh9-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/AtNLdh9-768x1023.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/AtNLdh9-1153x1536.jpg 1153w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/AtNLdh9-1538x2048.jpg 1538w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/AtNLdh9-1048x1396.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/AtNLdh9.jpg 1622w\" data-sizes=\"(max-width: 769px) 100vw, 769px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 769px; --smush-placeholder-aspect-ratio: 769\/1024;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"769\" height=\"1024\" data-id=\"9818\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/ki6ANX5-1-769x1024.jpg\" alt=\"\" class=\"wp-image-9818 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/ki6ANX5-1-769x1024.jpg 769w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/ki6ANX5-1-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/ki6ANX5-1-768x1023.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/ki6ANX5-1-1153x1536.jpg 1153w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/ki6ANX5-1-1538x2048.jpg 1538w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/ki6ANX5-1-1048x1396.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/ki6ANX5-1.jpg 1622w\" data-sizes=\"(max-width: 769px) 100vw, 769px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 769px; --smush-placeholder-aspect-ratio: 769\/1024;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"769\" height=\"1024\" data-id=\"9820\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/Se2exMz-769x1024.jpg\" alt=\"\" class=\"wp-image-9820 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/Se2exMz-769x1024.jpg 769w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/Se2exMz-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/Se2exMz-768x1023.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/Se2exMz-1153x1536.jpg 1153w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/Se2exMz-1538x2048.jpg 1538w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/Se2exMz-1048x1396.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/Se2exMz.jpg 1622w\" data-sizes=\"(max-width: 769px) 100vw, 769px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 769px; --smush-placeholder-aspect-ratio: 769\/1024;\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">Real estate professionals strike a pose in one of OCR\u2019s lobbies with a custom magazine-style overlay titled &#8220;The Icons of Orange County Real Estate&#8221; and a housing-themed green screen background.<\/figcaption><\/figure>\n\n\n\n<p>Supporting its members, including realtors and affiliated industry professionals, is central to OCR\u2019s mission. From education and advocacy to networking and professional growth, the goal is to help members thrive in a relationship-driven field.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;They want to take a photo, they want to post it, they want to brand themselves as an Orange County Realtors member. It gives them credibility.&#8221;<\/p>\n<cite>&#8211; Michelle McCann, Marketing Manager<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"769\" height=\"1024\" data-id=\"9816\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/iLDCHCg-769x1024.jpg\" alt=\"\" class=\"wp-image-9816 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/iLDCHCg-769x1024.jpg 769w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/iLDCHCg-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/iLDCHCg-768x1022.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/iLDCHCg-1154x1536.jpg 1154w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/iLDCHCg-1539x2048.jpg 1539w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/iLDCHCg-1048x1395.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/iLDCHCg-scaled.jpg 1923w\" data-sizes=\"(max-width: 769px) 100vw, 769px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 769px; --smush-placeholder-aspect-ratio: 769\/1024;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"769\" height=\"1024\" data-id=\"9815\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/GaJz3X7-769x1024.jpg\" alt=\"\" class=\"wp-image-9815 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/GaJz3X7-769x1024.jpg 769w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/GaJz3X7-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/GaJz3X7-768x1022.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/GaJz3X7-1154x1536.jpg 1154w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/GaJz3X7-1539x2048.jpg 1539w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/GaJz3X7-1048x1395.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/GaJz3X7-scaled.jpg 1923w\" data-sizes=\"(max-width: 769px) 100vw, 769px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 769px; --smush-placeholder-aspect-ratio: 769\/1024;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"769\" height=\"1024\" data-id=\"9817\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/mWPrtSg-769x1024.jpg\" alt=\"\" class=\"wp-image-9817 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/mWPrtSg-769x1024.jpg 769w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/mWPrtSg-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/mWPrtSg-768x1022.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/mWPrtSg-1154x1536.jpg 1154w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/mWPrtSg-1539x2048.jpg 1539w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/mWPrtSg-1048x1395.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/mWPrtSg-scaled.jpg 1923w\" data-sizes=\"(max-width: 769px) 100vw, 769px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 769px; --smush-placeholder-aspect-ratio: 769\/1024;\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">Real estate professionals snap fun, branded photos in one of OCR\u2019s lobbies using Simple Booth HALO, with a custom overlay and festive orange backdrop highlighting the Young Professionals Network.<\/figcaption><\/figure>\n\n\n\n<p>Simple Booth first appeared at OCR\u2019s tradeshow booth during a real estate expo, where attendees posed in front of a custom mural wall. What started as a one-off idea quickly became a standout hit.<\/p>\n\n\n\n<p>Members and staff loved it. In a profession where personal branding is everything, HALO proved to be a simple tool with a big impact.<\/p>\n\n\n\n<p>It gave members a fun, low-lift way to capture moments, share their involvement online, and promote themselves in a polished, professional way. For OCR, it delivered real member value while keeping things simple for the team.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Every Event Is an Opportunity<\/h2>\n\n\n\n<p>OCR sees every event as an opportunity to help members strengthen relationships and create memorable experiences, whether it\u2019s a laid-back mixer or a formal awards gala.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"9736\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TkujRxX-1-1024x768.jpg\" alt=\"\" class=\"wp-image-9736 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TkujRxX-1-1024x768.jpg 1024w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TkujRxX-1-300x225.jpg 300w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TkujRxX-1-768x576.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TkujRxX-1-1536x1152.jpg 1536w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TkujRxX-1-2048x1536.jpg 2048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TkujRxX-1-1048x786.jpg 1048w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/768;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"9737\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TBSiYXn-1-1024x768.jpg\" alt=\"\" class=\"wp-image-9737 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TBSiYXn-1-1024x768.jpg 1024w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TBSiYXn-1-300x225.jpg 300w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TBSiYXn-1-768x576.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TBSiYXn-1-1536x1152.jpg 1536w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TBSiYXn-1-2048x1536.jpg 2048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/TBSiYXn-1-1048x786.jpg 1048w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/768;\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">Simple Booth HALO helped capture standout moments at OCR\u2019s 2024 Annual Gala while celebrating members and their impact across the Orange County real estate community.<\/figcaption><\/figure>\n\n\n\n<p>OCR hosts between five to seven major events annually, with additional pop-up events throughout the year, ensuring members have frequent opportunities to network and capture branded content to share on social.<\/p>\n\n\n\n<p>At themed events like Costume Bowl or the Kentucky Derby Mixer, HALO becomes a centerpiece. Members show up dressed to impress and ready to capture the moment\u2014and the booth keeps the energy going long after the event wraps.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"9675\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/PkgCs8P-768x1024.jpg\" alt=\"\" class=\"wp-image-9675 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/PkgCs8P-768x1024.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/PkgCs8P-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/PkgCs8P-1152x1536.jpg 1152w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/PkgCs8P-1536x2048.jpg 1536w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/PkgCs8P-1048x1397.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/PkgCs8P.jpg 1620w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"9676\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/xdePgPw-768x1024.jpg\" alt=\"\" class=\"wp-image-9676 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/xdePgPw-768x1024.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/xdePgPw-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/xdePgPw-1152x1536.jpg 1152w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/xdePgPw-1536x2048.jpg 1536w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/xdePgPw-1048x1397.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/xdePgPw.jpg 1620w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"9677\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/o4kW3Bm-768x1024.jpg\" alt=\"\" class=\"wp-image-9677 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/o4kW3Bm-768x1024.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/o4kW3Bm-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/o4kW3Bm-1152x1536.jpg 1152w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/o4kW3Bm-1536x2048.jpg 1536w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/o4kW3Bm-1048x1397.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/o4kW3Bm.jpg 1620w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">Stills captured with Simple Booth HALO at OCR\u2019s Kentucky Derby Mixer, featuring custom overlays that added a fun, branded touch to the celebration.<\/figcaption><\/figure>\n\n\n\n<p>\u201cIt\u2019s fun, yes,\u201d Michelle says, \u201cbut it\u2019s also purposeful. Members get a photo they actually want to share, and in doing that, they\u2019re promoting their business and our association. It makes the whole event more impactful.\u201d<\/p>\n\n\n\n<p>Over time, the booth became such a staple that members and staff now ask, \u201cWill the selfie booth be there?\u201d It\u2019s something people expect and genuinely look forward to.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Members get a photo they actually want to share, and in doing that, they&#8217;re promoting their business and our association. It makes the whole event more impactful.&#8221;<\/p>\n<cite>&#8211; Michelle McCann, Marketing Manager<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Branded Photos for Shared Wins<\/strong><\/h2>\n\n\n\n<p>Photos taken with the OCR booths feature custom branding including the association\u2019s logo and event details. When not in use at events, the booths are available in their lobbies, giving members an easy way to create content on demand. It\u2019s a simple, effective way to keep engagement going year-round.<\/p>\n\n\n\n<p>\u201cWe didn\u2019t really think it was going to be anything people noticed,\u201d Michelle says. \u201cBut people really liked it in our Laguna Hills office. And then years later, we got the second one for Fountain Valley.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"9671\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/cTYnUgC-768x1024.jpg\" alt=\"\" class=\"wp-image-9671 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/cTYnUgC-768x1024.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/cTYnUgC-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/cTYnUgC-1152x1536.jpg 1152w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/cTYnUgC-1536x2048.jpg 1536w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/cTYnUgC-1048x1397.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/cTYnUgC.jpg 1620w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"480\" height=\"640\" data-id=\"9673\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/zMCXER2.gif\" alt=\"\" class=\"wp-image-9673 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 480px; --smush-placeholder-aspect-ratio: 480\/640;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"9672\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/G9KKayz-768x1024.jpg\" alt=\"\" class=\"wp-image-9672 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/G9KKayz-768x1024.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/G9KKayz-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/G9KKayz-1152x1536.jpg 1152w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/G9KKayz-1536x2048.jpg 1536w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/G9KKayz-1048x1397.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/G9KKayz.jpg 1620w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">OCR members using Simple Booth HALO in the office lobby\u2014capturing branded photos that let real estate agents promote both their personal brand and the association at once.<\/figcaption><\/figure>\n\n\n\n<p>\u201cIt\u2019s a win-win,\u201d she adds. \u201cThey\u2019re promoting themselves, and they\u2019re promoting us. We didn\u2019t expect it to have this much reach, but it really does.\u201d<\/p>\n\n\n\n<p>But the impact doesn\u2019t stop at branding. By investing in their own HALO photo booths, OCR has saved thousands on third-party rentals. In Orange County, where a four-hour rental can cost between $400 and $1,100, consistent use across five to seven major events, pop-ups, and daily lobby access quickly adds up to significant savings.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;They&#8217;re promoting themselves, and they&#8217;re promoting us. We didn&#8217;t expect it to have this much reach, but it really does.&#8221;<\/p>\n<cite>&#8211; Michelle McCann, Marketing Manager<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Evolving the Experience<\/strong><\/h2>\n\n\n\n<p>As member expectations shift, OCR continues to fine-tune the experience.<\/p>\n\n\n\n<p>When Wi-Fi cuts out at crowded venues, they rely on Simple Booth\u2019s <a href=\"https:\/\/help.simplebooth.com\/en\/articles\/448496-your-offline-upload-queue\" data-type=\"link\" data-id=\"https:\/\/help.simplebooth.com\/en\/articles\/448496-your-offline-upload-queue\">offline upload queue<\/a> to keep things running smoothly. And when a green screen feels like too much or just doesn\u2019t look great, the team is excited to start using the virtual background feature for a cleaner and more flexible setup.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-6 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"9683\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/E3bXFkr-768x1024.jpg\" alt=\"\" class=\"wp-image-9683 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/E3bXFkr-768x1024.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/E3bXFkr-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/E3bXFkr-1152x1536.jpg 1152w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/E3bXFkr-1536x2048.jpg 1536w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/E3bXFkr-1048x1397.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/E3bXFkr.jpg 1620w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"480\" height=\"640\" data-id=\"9780\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/MWrxJmn.gif\" alt=\"\" class=\"wp-image-9780 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 480px; --smush-placeholder-aspect-ratio: 480\/640;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"9684\" data-src=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/5cBc345-768x1024.jpg\" alt=\"\" class=\"wp-image-9684 lazyload\" data-srcset=\"https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/5cBc345-768x1024.jpg 768w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/5cBc345-225x300.jpg 225w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/5cBc345-1152x1536.jpg 1152w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/5cBc345-1536x2048.jpg 1536w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/5cBc345-1048x1397.jpg 1048w, https:\/\/www.simplebooth.com\/blog\/wp-content\/uploads\/2025\/07\/5cBc345.jpg 1620w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">OCR members and staff snapping photos with Simple Booth HALO at the annual Turkey Bowl\u2014featuring custom branded overlays and background replacement for a festive, shareable experience.<\/figcaption><\/figure>\n\n\n\n<p>Even less tech-savvy members have embraced the booth. From stills and GIFs to bursts and Rebounds, it adds novelty, energy, and ease to every event and office visit. The <a href=\"https:\/\/www.simplebooth.com\/blog\/2023-halo-app-release-choose-layout-privacy-features-more\/\">variety of formats<\/a> keeps things flexible, creative, and consistently fresh no matter how often it\u2019s used.<\/p>\n\n\n\n<p>Looking ahead, OCR is also exploring a hardware upgrade. They\u2019re considering the latest iPads to improve photo quality and encourage even more social sharing. \u201cWe\u2019d just need to build it into our nonprofit budget,\u201d Michelle says. \u201cBut it\u2019s absolutely something we\u2019re interested in.\u201d<\/p>\n\n\n\n<p>Every update, tweak, and feature addition is made with one goal in mind: delivering something useful, memorable, and enjoyable for members.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A Simple Way to Stand Out<\/strong><\/h2>\n\n\n\n<p>At first glance, it might just look like a photo booth. But for OCR, <a href=\"https:\/\/www.simplebooth.com\/products\/halo\" target=\"_blank\" rel=\"noreferrer noopener\">Simple Booth HALO<\/a> has become something far more strategic: a member experience tool, a brand builder, and a reliable way to create content that lives beyond the event.<\/p>\n\n\n\n<p>\u201cReal estate is competitive,\u201d Michelle says. \u201cAnd our members are always looking for ways to stand out. The booth gives them a way to do that that\u2019s fun, modern, and approachable\u2014and it reflects well on us, too.\u201d<\/p>\n\n\n\n<p>From Derby-day selfies to office drop-ins, HALO has proven to be a smart, scalable way to bring people together, spark conversation, and deliver real value\u2014one branded photo at a time.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>See how Orange County Realtors use branded photo experiences to engage members, elevate events, and help real estate professionals stand out.<\/p>\n","protected":false},"author":16,"featured_media":9752,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[2202,8],"tags":[],"class_list":["post-9660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Make Self-Promotion Natural for Real Estate Pros | Simple Booth<\/title>\n<meta name=\"description\" content=\"See how Orange County Realtors use branded photo experiences to engage members, elevate events, and help real estate professionals stand out.\" \/>\n<meta name=\"robots\" content=\"index, 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